Week 1
Monday kicks things off, a couple of hours to map out the month's tone and set the stage by scheduling all posts across platforms. I'll implement strategies specifically designed to attract new followers, including engaging with popular accounts within the niche, and creating shareable content to encourage organic growth. I’ll spotlight a recent project on Instagram and curate some pins for Pinterest. Given our current follower count, I'll specifically include strategies aimed at attracting new followers, such as targeted hashtags and possibly collaborative posts. On Tuesday, I’m spending about an hour giving my followers a behind-the-scenes peek via Instagram Stories. Midweek Wednesday, I'll dedicate 90 minutes to sharing a client's glowing testimonial on Facebook and refreshing my Houzz portfolio with the latest pics. Thursday about an hour making a project walkthrough for Instagram Reels and responding to comments and messages. Friday wraps the week with 90 minutes digging into analytics (Google Analytics, Meta Business Suite) to see what's clicking, plan specific actions based on these insights, and adjust accordingly to enhance follower growth.
Week 2
Monday starts with two hours posting striking before-and-after transformations on Instagram Pinterest to attract new followers. Tuesday gets an hour focused on a post highlighting fresh trends and promoting any upcoming events or workshops on Facebook, with extra attention to promotion to boost visibility. Wednesday’s hour and a half is all about community vibes on Houzz and interactive Q&A fun on Instagram Stories, advertised beforehand to maximize participation and engagement. Thursday, I’ll share project update videos on Instagram. Friday, another deep dive into the data helps refine strategies specifically aimed at improving follower count and engagement.
Week 3
This Monday, two hours to schedule weekly posts spotlighting our commitment to sustainable, beautiful, eco-friendly design visuals for Instagram and Pinterest, explicitly crafted to resonate and engage more followers. Tuesday's hour is dedicated to featuring a professional spotlight or cool collaboration on LinkedIn to extend our reach. On Wednesday, an hour will go into a storytelling moment with a customer video on Facebook and fresh Houzz content, designed to be engaging and shareable. Thursday is another quick hour of engaging helpful design tips on Instagram Stories and Reels, planned strategically to increase visibility. Friday closes the loop with analytics review, planning targeted actions to boost follower engagement.
Week 4
On Monday I'll spend two hours showcasing a recent favorite client project on Instagram and getting active in Pinterest community boards, both specifically targeting follower growth. Tuesday’s hour is for cross-posting promotional highlights on Facebook and Instagram, strategically planned to enhance visibility and attract new followers. Wednesday, I'll invest 90 minutes into giving Houzz a portfolio facelift and posting an engaging Instagram video highlighting special design elements, again focused on enhancing our visibility. Thursday is a community day—one hour responding to comments, messages, and keeping interactions personal to maintain high engagement levels. Finishing strong on Friday, another 90-minute session goes to analytics review, with targeted actions identified to adjust strategies and improve follower growth for the month ahead.
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